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Understand Digital Marketing Fundamentals: Learn about SEO, PPC, content marketing, social media marketing, and email marketing.
Master SEO and Paid Advertising: Improve website ranking and create high-converting Google Ads and Facebook Ads campaigns.
Leverage Social Media: Build brand authority on platforms like Facebook, Instagram, LinkedIn, and Twitter.
Analyze Data & Optimize Campaigns: Use Google Analytics and other tools to measure and improve performance.

What you'll learn
Digital Marketing is a powerful strategy used by businesses to increase brand awareness, drive sales, and engage with customers online. This course will take you from the basics to advanced techniques, equipping you with the skills to create successful marketing campaigns.
Whether you're a beginner or looking to enhance your expertise, this course provides the skills to excel in the digital marketing industry.
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Course Content
- Understanding Digital Marketing and its impact
- Exploring key digital marketing channels
- Current trends and the future of digital marketing
- Effective keyword research and strategy
- Implementing on-page and off-page SEO techniques
- Utilizing SEO tools and performance analytics
- Marketing strategies for Facebook, Instagram, LinkedIn, and Twitter
- Crafting engaging, viral content for increased reach
- Budgeting and managing social media advertising campaigns
Requirements
- Basic familiarity with internet usage
- No prior experience in marketing required
- A computer with active internet access
Description
- Learn proven digital marketing techniques from industry professionals
- Gain expertise in SEO, paid advertising, and social media strategies
- Apply knowledge through hands-on, practical projects
- Receive a professional certification upon successful course completion